The story of s98com is straightforward. A group of people who understood both the gaming industry and the realities of living in Pakistan decided there was a gap that needed filling. Pakistani players were either locked out of the best international platforms because of payment restrictions, or they were using platforms that technically accepted Pakistani accounts but treated them as an afterthought — slow payouts, no PKR pricing, minimal support, no local payment methods.
s98com was built to fill that gap properly. Not with a quick minimum-viable product, but with a platform designed from the ground up around the needs of Pakistani users. That meant integrating Easypaisa and JazzCash as first-class payment channels before anything else. It meant pricing all games and buy-ins in PKR so players could understand what they were spending without mental currency conversions. It meant hiring support staff who understand the context of playing from Pakistan, not outsourcing ticket responses to someone with no local knowledge.
The games library at s98com grew from there. Pakistan has its own gaming culture — Teen Patti is deeply embedded in social life, cricket betting is a national passion, and there's a growing appetite for games like poker and slots that were previously inaccessible at any meaningful quality level. s98com now covers all of it: live cricket score tracking, live dealer Teen Patti with multiple variants, a 500+ title slots lobby, Texas Hold'em and Omaha poker, roulette, and a promotions calendar that actually gives regular players value rather than just attracting new sign-ups and ignoring them afterwards.
The platform has grown significantly since launch — but the original priorities haven't changed. Every feature addition, every new payment channel, every VIP tier benefit has been evaluated against the same question: does this genuinely make the experience better for Pakistani players? If the answer is yes, it gets built. If it's just cosmetic or serves the platform's interests over the players', it doesn't.